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Since its foundation in 1964, activewear label Nike, has continuously succeeded in enhancing sports performance through constant innovation and advanced technology with research based in biomechanics, physiology, sensory/perception and data science. Nike’s 1993 Reuse-A-Shoe program and ColorDry technology (which uses zero water and eliminates chemicals while producing rich color), are two examples of the company’s efforts to reduce waste, recycle materials, and overall make a clean environmental impact on our Earth. Nike sponsors many sports players such as Cristiano Ronaldo and Neymar of football, Rory Mallory of golf, track and field pros like Carl Lewis and Sebastian Coe, basketball players such as Michael Jordan, and it’s the official sponsor for India’s cricket team.
Other Nike customers also see adidas, PUMA, Reebok.